Chris Hoogeveen
SEO & Content Marketing Strategist
Based in Berlin, fluent in Dutch, English, and German.
Right now, I head up consulting at Claneo – one of Berlin's leading SEO and content marketing agencies. We're an award-winning crew of over 80, helping everyone from global FMCG brands and E-commerce players to innovative startups make sense of digital, across more than 10 languages.
Developing strategic solutions at the intersection of SEO, AI, and content marketing.
For over ten years, I've been immersed in digital marketing, specifically figuring out what makes it actually effective. My core focus is the practical application of SEO and AI – not just talking about them, but building robust strategies where they combine to deliver measurable outcomes. I'm driven by a need to cut through the usual industry noise and identify the approaches that genuinely make a difference.
Experience
Head Of Consulting & Business Development
Leading cross-functional teams and client projects focused on growth strategies, customer acquisition, and retention. Helping clients scale their digital marketing efforts by optimizing marketing spend and implementing high-impact strategies.
Senior Consultant - Digital Marketing
Developed and implemented comprehensive digital marketing strategies covering lead generation, SEO, content marketing, and performance marketing.
Head of International Outreach
Developed and implemented SEO and outreach strategies, coordinated international projects, and monitored team performance.
SEO Country Manager NL/BE
Led SEO strategy development and execution for Dutch-speaking markets, covering on-page and off-page optimization, keyword research, and link marketing.
Online Marketing Manager NL/BE
Implemented and developed online marketing projects, wrote search engine-relevant content, and conducted keyword analyses.
Academic Background
Hanzehogeschool Groningen
TAM Akademie GmbH
Universidad de AlmerÃa
Expertise
Search Engine Optimization
International SEO strategy, technical optimization, and offpage authority building
AI in Marketing
Leveraging artificial intelligence to enhance marketing efficiency and effectiveness
Content Marketing Strategy
Creating content ecosystems that drive engagement and conversion
Digital Strategy Consulting
Holistic digital approaches that align with business objectives
Marketing Efficiency Optimization
Streamlining processes and maximizing ROI across digital channels
International Brand Building
Developing consistent brand presence across multiple markets and languages